The Doing Business in Bentonville Podcast
To create an ecosystem that connects leaders of all kinds – industry, community, student, educational, civic, investment and entrepreneurial – to help overcome Omnichannel Retail barriers through exclusive, insight-rich content.
The Doing Business in Bentonville Podcast
Ep. 115 - AI-Powered Ad Creation at Scale
The retail media landscape is undergoing rapid transformation, with AI technology reshaping how brands connect with consumers on retail platforms. At the forefront of this revolution stands AdFury.ai, a groundbreaking startup built from day one as an artificial intelligence company focused on solving retail media's most pressing challenges.
Becca Shaddox and Brandon "BV" Viveiros join the podcast to share their journey building AdFury.ai. With Becca's 17 years of technology experience at Walmart and BV's extensive background spanning from Nokia to Saatchi & Saatchi X, this leadership team brings uniquely relevant expertise to the retail media AI space. What sets them apart isn't just their impressive credentials, but their firsthand understanding of the inefficiencies and opportunities in retail media advertising.
AdFury's AI platform addresses a critical pain point for brands and agencies: creating relevant, high-performing display advertisements for retail media networks with unprecedented efficiency. Rather than requiring creative teams to produce countless variations of ads manually, their system allows brands to upload assets and guidelines once, then leverages generative AI to produce optimized creative at scale. The platform incorporates a continuous feedback loop, learning from performance data to improve future creative generation.
Starting with Walmart's retail media network but with plans to expand to other retailers, AdFury.ai is strategically positioned in Northwest Arkansas—the retail capital of the world. This location provides invaluable access to brands, agencies, and retail partners, creating a perfect environment for rapid iteration and growth. Their roadmap includes expanding beyond static display ads into video, connected TV, and social media formats.
For brands struggling with the complexity and resource requirements of retail media advertising, AdFury.ai represents a compelling solution that lowers barriers to entry while improving performance. As both retail media and AI continue their explosive growth, this team is uniquely positioned at the intersection of these transformative technologies.
Ready to transform your retail media advertising? Visit https://www.adfury.ai/ to learn how their AI platform can help your brand achieve greater efficiency, consistency, and performance in the rapidly evolving retail media landscape.
Hello everyone and welcome to Doing Business in Bentonville. I'm Andy Wilson and I'm your host today. Thank you so much for joining us and before we get into our guest today, which we have such a phenomenal show today for you, I want to say thank you to all of you. You know, because of your viewing and sharing and listening, we are now in over 100 countries and that's because of you. So, thank you. We give you all the credit. Continue to send us that feedback, uh, to me directly on linkedin. I appreciate that. And also, we just finished our 100th episode, so check that on our out on our website, doingbusinessinbittenbillcom. Please do that.
Speaker 1:Okay, let's jump into this straight away, because this is going to be such a great podcast because, as we know, today AI is everywhere. It is changing almost everything we're doing, and I will tell you there's a company today I'm going to introduce you to, that's on the forefront of ai. It's a company called called fury. Okay, is that? There's a company? It's a company called ad fury ai. I will tell you you're gonna have to check this out, but let's get to our guests today, let me introduce them to you and then, uh, we're going to get started and get deep into this. I can't wait for you to hear from our guests. So today we have Becca Shattuck. She's our chief operating officer. Welcome, thank you.
Speaker 2:It's good to have you. Congratulations on 100 countries. That's really awesome. Excited to know that we will be viewable from many, many different places you know.
Speaker 1:Again, I just give it all the credit to our listeners and viewers because they've been so kind to us to share and move it on and we're very, very humbled by that. So thank you, Becca. We're going to come back to Becca in just a moment and talk much more, but she's going to give you her background. My other guest today is Benjamin Bavaris, or better known as BV.
Speaker 3:Hey Andy, thanks for having me on and again also congratulations on 100 episodes. Thank you, it's quite an accomplishment and you're the chief commercial officer. Yes, chief commercial officer at AdPure since March this year.
Speaker 1:Well, congratulations to both of you. This is such a wonderful startup company and we're going to talk about why this company is going to be so great and the services that it can provide you You're going to love. So again, lean in, listen in, because I will tell you it's going to be awesome and this company is really on the early stage of really doing significant things that can help your business. I mean everything from really maximizing your business, the value to have a great value proposition, which we're going to get into. You're going to love that, so, so much more. So, becca, you know we've known each other for a while. I've seen you all over Northwest Arkansas and now here you are as chief operating officer of this great company. So give some folks your background and tell them quite a bit about you into kind of my roots and back into technology.
Speaker 2:I have been in and around tech since I was about six years old. My father was a technologist as well and my education and most of my career have been in and out of tech. So I spent 17 years at Walmart in technology. Before that I was doing some other work with technology and some other companies, but really honed in for that 17 years at Walmart and learned an extremely incredible amounts of you know how to look at retail and tech from both business and technology standpoint.
Speaker 2:And then I moved into a boutique consulting firm to help, you know, smaller, medium-sized companies get into innovative. To help you know smaller, medium-sized companies get into innovative, solve innovative problems for businesses more at the enterprise level, to help them, you know, really grow into those roles. And then, you know, after doing that for some time, I really wanted to get into understanding more around. You know the funding, buying, selling of companies. So I joined a firm, a private equity firm out of DC, and spent a good amount of time working through that piece, which is where I, you know, spent a lot of time with Eric and JS, our co-founders, and they said, hey, why not come work for us full time? And so I was like very excited to get back into a startup. I swore I would never go back to the startup world, but this one was different. You know the problem they're trying to solve. The, you know, openness of what we're trying to do here was really enticing for me to get back into.
Speaker 1:Well, I will tell you I can't wait for you to get into the details, but we're going to do that really soon, and it sounds like you're so qualified for this. And so congratulations on this role. You're just going to do great, okay, bv. Wow, man, what a career you've had.
Speaker 3:Thank you, you know, like Becca, you know I definitely have a long background in technology as well. You know I could go all the way back to when I was a kid. You know I could go all the way back to when I was a kid, um, you know, working on a TI-99 for a computer doing basic language programs. I don't know how many of your audience, uh, know anything about a TI-99 for a computer, but I was, you know, a competitor to like the Commodore 64 and such back in back in the day and so spending a lot of time in technology. I've always been interested in technology. My dad was in the United States Air Force and he was in electronics, and I always really found an interest there in tech and electronics, and I ended up joining the Air Force myself in a career field that was very technical I worked on the equipment that launched nuclear missiles, and so it was quite a great opportunity Then eventually learned how to teach electronics. So I was an electronics instructor in the United States Air Force as well, then went into Nokia, and Nokia was a pioneer of cell phone technology and had a lot of you know. A lot of the technologies that we all use today were started with Nokia and spent a lot of time there as well. Then I went into after Nokia, I went into the agency world and started to get really into the marketing and advertising side of technology. It's always been a technology route in the opportunities that I've had, in the opportunities that I've had. So you know working, you know with, you know cell phones, you know from Nokia and then getting into you know the digital production, digital execution, websites. You know mobile phone technology and marketing programs as well and then went into an agency called the Marketing Arm and did a lot of things for sports teams and did a lot of stuff for AT&T and State Farm.
Speaker 3:Then, about 12 and a half-ish years ago, I was reached out to by an agency here in Northwest Arkansas known as Saatchi and Saatchi X, which is a pioneer in the shopper marketing business and working very closely with P&G.
Speaker 3:So they brought me on board to execute digital programs for P&G and Coca-Cola and a lot of other brands I've had the pleasure of working with over the years and I was working there for about 12 years and then an opportunity came my way to get involved in startup and I don't know how many people can see my face, but I'm definitely in the fourth quarter of my career and I was like I don't know if startup is really what was going to be on my bingo card.
Speaker 3:And so the more I learned about what we're going to achieve here at Fiori and the opportunities that you know our technology does provide, and looking at the space, it got me really excited. And getting a great opportunity to work with someone like Becca and having her experience, and then working with our co-founders, js Bull and Eric Howerton, and seeing what they had done in a previous startup in a very similar way gave me a lot of comfort if you can have any comfort in a startup Because obviously there's a lot of things you've got to figure out. But, yeah, definitely excited about the opportunity and you know, uh, again, startup was not, that was not on my on my bingo card, right, well, you know, I think you know.
Speaker 1:I said early on the show, I said you're gonna, you're gonna really enjoy these two individuals because of their experience and knowledge and their vision that they have about this new company. And let's just get into what you're going to build here and that's going to be very exciting. But my question, really, to start us into this, is, as we all know, the ad tech area is in a disruption. I mean, think about it, it really is, and all of you that are watching, listening I mean, every day you're reading about ai. Every day you're reading about the change. Every day you're reading and and listening about this unbelievable change, and you are experiencing that change in your business, probably, and you know that you need to change your business. So, with this disruption going on, I don't know if two more capable people with the experience that you have both just laid out can't get into this and tell us now what you're going to be on. Okay, tell us about the future, because that's really what I think our guests want to hear.
Speaker 2:Yeah.
Speaker 2:So, you know the future is really around. How do you do that in a way, and capitalize on that AI property that gives them the right information at the right time with the most relevancy? And this is now the time that we can actually, you know, really do that better. And you know, starting with an AI company really just focused to help do that in essence, is really exciting. You know, I think, from a standpoint of when you think about I have a product that I want to advertise, and being able to just pick the product, get the advertising, you know units that you need to publish on a retail media network and then move on and just watch those conversion rates happen, I mean that's like the purest, easiest sense. I mean, there's a lot that goes to the back end to make that work, but that's really Essentially what we're allowing either brands, agencies, marketplace sellers to be able to do and specifically do that. You know, to start, you know, is on that Walmart platform.
Speaker 1:Wow.
Speaker 2:As a startup, we are, you know, really trying to create a specific MVP. You know, using a very large retailer to prove out and make sure that that all works.
Speaker 1:Just to clarify you're working with Walmart today, right?
Speaker 2:Our platform is publishing to Walmart.
Speaker 1:Yes, okay, I want our people to know that because it's pretty serious. You can tell again that they're already there, with Walmart being very successful there.
Speaker 3:So, okay, yeah, I would just say, you know, from my point of view, coming from an agency like Saatchi and Saatchi X, and you know there are two, two topics that dominated the last two to three years conversation when I was at Saatchi X, and one was retail media and and the other was AI, and one of the things that really gave me a lot of encouragement to join AdFury was that's what we're bringing together.
Speaker 3:We are enabling brands, agencies, to advertise on retail media networks like walmartcom, on retail media networks like walmartcom, and you know it's it's it's it's a complicated space to play in and especially when you look at retailers even outside of walmart and you start to want to grow and expand your opportunities for your brand or your product and other retailers, it's a very complicated and very you know, very time consuming and effort laden space. So, you know, the advent of AI and the ability to use generative AI to create those assets that can work on a walmartcom and have a level of relevancy that's going to drive performance is really the core of what we do as a company, and so I think it really hit home for me, because I saw the problem on a day-to-day basis and nobody was really solving the problem in the same way that we are approaching this problem, which is really using generative AI to drive efficiency and relevancy for display advertising, and again initially with Walmartcom, but looking to expand beyond that.
Speaker 1:Any more thoughts on that? Okay, I think that's good. That's good, isn't it? Okay, you're not in the fourth quarter, you're just getting started, okay, yeah, okay. Now, one of the things that these individuals have done is, in their organization, the first thing you do when you do, when you're about to launch something big, and you go listen and learn. So you went to vegas. Uh, yeah, okay, now what it says everything is done in vegas stays in vegas, but that's not what happened. I think you need to explain it to our viewers that the work you have done, how you've listened and learned in you come back and what you're going to build, you know and more about what you're building, so talk about so I I think the theory was no, I, I'm gonna, I'm gonna back up.
Speaker 2:It wasn't. I think the theory was that what we are doing is solving a major problem, and GreenBV into the fold, as that industry expert was, you know, I think, a very glorious piece of vision from JS and Eric, because it was. It gave us an insight into some things that we all didn't necessarily. There were some pieces that we didn't know, and you don't know what you don't know until you find it out, and last thing you want to do is find it out after you've tried to launch something. So that was a brilliant piece.
Speaker 2:What we went to Vegas to do was really just kind of test out, like, is our theory right?
Speaker 2:And so we built a very rough MVP demo and showcase what you know, what our thought is and what we think could solve the problems, and what we got to do was really get two solid weeks of Vegas right.
Speaker 2:Then we came home for like three days in between Two very different audiences one from a creative, because we went to the Adobe Summit, so it was a lot of creatives, some brands and a few retailers that we had conversations with there, and then we went to Shop Talk, which was very much brands, retail, media, networks, conversations. So we got to listen to, you know, people that would actually use our system, people that would benefit from the utilization of our system and use our system, and so we got to hear that our theory was right and I don't think most people get that opportunity to do it, you know, within so few months of really launching the company, and that that really helped Las Vegas back to back you know, just the whole move fast and break things mentality of, okay, how fast can we get up a minimal, viable product that we can, you know, put in front of some, some, some people and see, hey, are we on on to something here?
Speaker 3:And so I know Eric, in the early days, eric Howerton, one of our co-founders in the early days, was really all right, let's move fast, let's see what we can build and, based upon that MVP and being able to have the opportunity to have, as Becca said, conversations with two distinct audiences one, a very creative audience, at the adobe summit, and then, you know, and then again, a shop talk with more of your, your brands and your retailers and showing, you know, the, the creative, uh, the creative people who came in into our booth and learn more about our product and having conversations with them and said and they were like you are solving a problem that we, that we suffer from on a day-to-day basis. The complication around retail media assets is so, uh, so challenging. It's not very efficient. And you know, we have to have a lot of people, a lot of manpower, a lot of resources put towards building all of this creative, and so for us to show our product to them and say that's exactly what we need in order to produce our assets in a very efficient manner was a great win for us. And then when we went to ShopTalk, it was still a lot of conversation about the efficiencies of creating the assets and that conversation still continued. But then it was also the relevancy right.
Speaker 3:So one of the things about retail media is really about the performance aspect of it. It has a very performative type of aspect to it that people want to ensure that when they're running ads and they've got that closed loop measurement that shows that what they're running is working and you know to take that to a certain degree not completely like you would do with a sponsored placement, but bring in some relevancy. That gives that display ad unit, that banner ad if you will give it an opportunity to resonate with a potential customer and show that that ad could work very relevantly to that customer was also another win. Now, coming out of that, taking the feedback, we felt like there was some opportunity to work on our UX and streamline some of the functionality to make it even more efficient in the way that the creative gets built and then also set that platform up in order to expand upon that as we look at other retail media networks and also other ad formats Right now, as we look at other retail media networks and also other ad formats.
Speaker 3:Right now we're just doing static media, static banner ad type of media, but we are definitely, we have video on our roadmap and then that is going to be a fast follow to our next version of our product to have video and whether that's sponsored brand videos on walmartcom or if we're getting into the connected TV space or maybe even using these assets through social channels like that is the vision of this platform is not just static display ads, which is obviously a big problem and one that we're facing and we're fixing. But okay, now let's do video. So we're definitely using AI to kind of expand on what we're going to do and continue to build upon our offering.
Speaker 1:Wonderful.
Speaker 3:Okay, so Vegas was helpful, it was extremely helpful and it was a team building actually, so Becca and I never worked together. Oh yeah.
Speaker 2:And we what three weeks.
Speaker 3:Yeah, I was like on board for like two weeks and then we were at our first. We were in Vegas, and so, like that's, we had a great opportunity to work together and learn about each other and build a relationship.
Speaker 1:Wonderful and I, you know, I do want to get into the value proposition a bit more, but a question I have the value proposition a bit more, but a question I have. Okay, most people, they don't build this company in Northwest Arkansas, right, right. But here you are. So why Northwest Arkansas? What competitive advantages does that give you? You are from a knowledge, efficiency, all of that you know, from the optimization of all that. Why here?
Speaker 2:Yeah, I mean, you know, being in the backyard of Walmart is, you know, hands down, such a great environment to build. You have an easy not an easy pilot, but I mean it's easier access. But you know this is really the retail mecca of the world. Right, I mean Fortune One company sits in our backyard.
Speaker 2:The number of brands and agencies that are here, Hundreds, Hundreds, our clients and customers, the access that we have to, you know, a large retail network to pilot with and really get our feet really soaked. And you know, I don't think you can get a better place than trying to build a company in the retail space here. Right, I'd also say that you know the technology talent that we have here and the technology talent that is moving here because of the ability to have such a great work-life cohesion is really starting to, I think, tip from, you know, being a coastal place to more of an inner country and more in the heartland. So it's a really great place because there's a lot that's happening here.
Speaker 1:Well, you know it's great to have a company that's now profitable and very successful in this space, and you know I was recently in a meeting with Walmart and Doug talked about. You know they're profitable now in this space, they're continuing to invest in this space, and so I think what our viewers need to to really grab a hold of. You know, ad fury is, uh, being built, tested in um, one of the best places in the world, and, and you're already working with the largest retailer in the world, so it gives you so much credibility and you're you're with the largest retailer in the world, so it gives you so much credibility and you're able to learn and grow from some of the, again, the smartest people in this space. So wonderful, this is so exciting. I'm so proud of you. This is going to be such a great company and I know you're going to do great things.
Speaker 1:Let's spend a bit a moment around the value proposition for a moment, because when I was reading your value proposition and thinking deeply about it, I mean, you said some wonderful things here and I think our viewers need to understand your focus and that you're and you can speak with this. But there's three things I want to talk about and you please speak to it. But in your value proposition you talk about, you're going to really emphasize efficiency. You're going to emphasize brand consistency and performance optimization. That's huge. I don't know who's not looking for that, right, okay? So talk about how you're going to do that and some of your thoughts around those three points.
Speaker 3:Yeah, so I think you know it starts with our Adfury AI engine. You know that we have, and so, like the vision really is from a product standpoint is like, whatever creative platform you prefer to use, whatever your brand is and any of your brand guidelines that you have, you bring that in, you bring in any of the data and information you can from the retailer and then our AI engine, using multiple different generative AI models in different ways, will take all of that information and export and produce creative ads that will work specifically for the targeting strategy that you are looking to to to implement. And so you know we we talk about making that process as easy as possible. You know we want a single click of if we already have that information, it produces those, those ads, and produces them at scale, and so that is the core Bring in all of this information. You do it one time and then our platform will build the ads no-transcript specifically for each of the brands and that data will be maintained specifically for that brand, so it won't be shared broadly, because we do take privacy data privacy it's very important to us as well.
Speaker 3:So we have that feedback loop and so the next time that you go to generate as well. So you know we have that feedback loop and so the next time that you go to generate ads, create ads, we already have learned something that can help you create those ads the next time and do that in a more efficient way. So it is a feedback loop, it is a continual loop in order to drive more efficiency and, ultimately, effectiveness for any of your ad campaigns. And again, we talked about display, but we'll also be implementing that for video as well. All right, good.
Speaker 2:And I think that the scale piece is also a big value prop, because the time it takes to do one targeting or one version of ads, we can do many, many I mean more than you could probably ever want to spend money on using your ad dollars for, but it really does allow you to create those different versions so quickly?
Speaker 3:Yeah, it gives us a test and learn engine right, so you can test multiple ad versions, learn from that you know, cut out the ones that you don't want to run with and continue with the ones that you do, and then learn so that when you start for the next ad set, you already have that data.
Speaker 2:And so that's a value proposition for our you know, our customers that are using and in our platform. We also have another value proposition for our events. So the retail media networks, because with the utilization of AdFury to connect into the advertising dollars, they're going to be able to advertise more. They're going to be able to use their budgets better. They're going to be able to advertise more. They're going to be able to use their budgets better.
Speaker 2:They're going to be able to have more relevancy, which creates revenue for the retail media networks but also creates that customer loyalty because they know what they're going to get there and they're going to serve up and be able to purchase things based off of conversion based off of relevant things that they want to see. So you know, not only do we help you know the user or a system get the value out of it, we also help retail media networks.
Speaker 2:And then when you think about the utilization of multiple retail media networks so how many companies are actually not just advertising this product on Walmart, but they're actually doing something in other retail media networks? Well, what if you could use one system to do all Right, which is a huge piece of what you know? I'm sure we'll talk a little bit about in the future, but that's really kind of as a highlight of what we're going to do to really tie it all together.
Speaker 3:Yeah, that's actually such a good point, becca, because you know we're lowering the barrier of entry for some smaller brands that may not have a creative team and you know are already investing in, you know, in, let's say, sponsored placements and they want to get into display, but maybe it's a little bit too intimidating because they've got to create all of these ad units and they don't maybe they'll have a creative team or they're, you know, with freelance resources. This can allow them also to to get as a as a step into getting into the into display advertising on walmartcom specifically as as well, and so you know we're bringing value to to them to, you know, from an advertising perspective, and obviously you know wal Walmart is benefiting from that by getting new entrants into their display advertising as well.
Speaker 1:This is exciting. You know. I began, you know, when I started talking, I talked about this disruption in the second place in this market, but you are addressing that. You're addressing that disruption with clarity, with efficiency and you know, ultimately you know what you talked about we do, vp, is that the power of how you're, that they can be so productive, these organizations, and the way so you really have Vegas, is really good for you guys. You know, because I mean, you really did listen well and you came back and you addressed those issues. So now, as I want to, I got another question later, but I know our viewers are saying how do we get a hold of these guys? How do we find them? So how do they find you guys?
Speaker 2:Well, you can reach bv at adfuryai or becca at adfuryai, or we can go to adfuryai on your web browser. Okay, so you can email us. There's a contact us Apply for to be a part of the platform as well.
Speaker 1:And they've got a great team. I was in their office recently and I'll tell you they're just like brilliant over there and they're working hard. They're passionate about what they're doing. You can tell by guys are two great leaders. So, as we wrap and you close this out for our viewers, what final words or thoughts you want to share in this space? As you talked about why they, you know? Yeah, whatever.
Speaker 3:As I mentioned earlier, you know the two main topics in our space is retail media and AI, and you know we are fully committed to ensuring that. You know brands, agencies, marketplace sellers have an opportunity to win in retail media and you know our AI engine is one that can help them with their advertising and advertising needs. But you know, I ultimately see even a bigger opportunity for AdFury in the future. I think, you know, as retail media continues to grow, as AI continues to grow, I think there are a lot of companies out there that are still trying to figure out, you know, how do I implement AI into my organization? You know, even if they're you know, even if they're a brand working in retail like, how do I implement AI?
Speaker 3:And I think you know a lot of the learnings that we are taking away because we are an AI company from the ground up. We were in another platform and said, oh, you know what we're going to add AI. That's a great point. That's a great point no-transcript in this category at the same time, and so that is just also going to continue to grow as this company grows as well. So, yeah, I see a lot of opportunity for us and a lot of opportunity that we can bring to everyone.
Speaker 2:You know, I think that I was actually with our dev team this morning and they're so excited to build something so incredibly insightful and really utilize AI in the way that it's intended to create actionable movement. So not only can you just use our tool to do what you think you need to do, but our tool will actually help you prompt what things come next, Like how does it anticipate everything that you may need, and that is really exciting. And the team is, you know, every time we're like okay, can we do this? Like is this possible?
Speaker 2:So, like anything, is possible Like we never get a. We never get a. We can't do that. Like it is, everything is possible. Just how do we? How do we want to make sure it works, and so that's that's been. A really exciting piece is that we have the talent and the growth. You know, as we continue to deliver more on, you know, the Walmart piece and bring on other retail media networks and bring on more clients, we will continue to, you know, open up our career paths and, you know, hire new people. You can follow us on LinkedIn. We will always use that as a great place to share information about what we're doing and you know how you can connect with us. And also, you know, as we continue to grow. You know how do you get, you know, engaged to help support that growth.
Speaker 1:Yeah, okay, it's exciting, isn't it? I told you at the beginning of the show you were going to fall in love with these two individuals because they're so passionate about what they do. This team that you talked about, you know they're great people, they're great skills, have a lot of capacity. But these two leaders, you know they're ready for this. They have done that, they have done wonderful things, and now what they're about to do is going to be amazing.
Speaker 1:And I will tell you, I would run to AdFury if I were you, because it's fresh, it's new and the opportunity's endless. And so you have your answer to disruption here. It is Get all of them, talk to them, let them guide you through your mission and what you want to accomplish, and let them work with you. And I tell you, I think, what you said, that you began as a company. I think that is so. I want to underline that one more time. Yeah, yeah, you know you two are just great and it's so good to have you on um. You have to come back soon, okay, because I want to know what you're doing. I mean, you know, I, you know like I want to break in over there and just go listen in a meeting or something, but but I want you to come back and share with our audience, our viewers, what you're doing, because we're so interested in the future and you are in that space in the future and you're shaping that future. Today there's not a lot of people can do that.
Speaker 2:I have to pinch myself.
Speaker 1:I mean right. So you know, and I can't think about when you know, we go to Walmart. But when I joined Walmart we had 100 stores and Sam Walton would get up and talk to us about his vision and I would like we're going to 500. We're going to 1,000 super center. I remember that and I would like. I loved retail and I loved the space and I was like, oh, my goodness, what a ride. That's what you're developing. You are developing such a phenomenal company for the future that's going to help our viewers and how they learn to grow their business. Developing such a phenomenal company for the future that's going to help our viewers and get how, how they learn to grow their business, how they, how they go to maximize efficiency in their business and that's what we all want right to be better and greater. And you were doing that.
Speaker 2:So thank you yeah, it's so great okay, you're coming back right.
Speaker 3:yes, yes, I mean yeah, I mean we'll definitely have a lot more to talk about next time. You know the technology is advancing very, very quickly and you know we're staying on top of that, and I think you know the next conversation we have there'll be a lot to talk about, because you know, as it's said commonly in this generative AI, space like today is the worst that the technology will ever be right, and so we're going to continue to roll that and advance that in our space specifically. That's good. Thanks for having us.
Speaker 1:Oh, thank you. Thank you so much, bibi, thank you, becca, thank you. It's wonderful To our guests and viewers. Thank you so much for viewing and joining us. Again, as I said at the top of the show, thank you. Thank you for taking us where we're going, and our future is really broad here, doing business in Bentonville, and one reason it's broad is because we can help people like this and we'll have so much more, so don't forget to share it and we appreciate it. Again, thanks to our guests. Everyone have a wonderful day. I'm Andy Wilson. Thank you, goodbye.